
Posted 16 hours ago
Global Marketing Director, Innovation
HaleonGlobal Marketing Director, Innovation – Otrivin & Flonase
Requirements
Strategic planning experience, Innovation management, Product development, Consumer insight analysis, Digital campaign development, P&L management, Stakeholder management
Skills
Digital Marketing
About the role
Responsibilities
- Set brand innovation strategy for Otrivin & Flonase led by deep consumer insights and superiority benchmarks.
- Identify growth opportunities for innovation, product development, and asset creation in partnership with CBIA.
- Lead end-to-end innovation management, from concept generation to the creation of adaptable toolkits for Operating Units (OUs).
- Drive best-in-class innovation programmes that translate superior science into meaningful consumer benefits to achieve sales targets.
- Develop meaningful global programmes covering channel pack architecture, commercial innovation, and differentiated claims roadmaps.
- Manage innovation guardrails and thresholds to ensure effective pipeline governance.
- Optimize portfolio plans and ensure the delivery of content to win across various customers and channels.
- Establish industry-leading sustainability plans within innovation priorities.
- Lead and empower a team of direct reports, fostering a diverse and engaged workforce.
- Influence senior stakeholders across R&D, supply chain, finance, and local market commercial teams.
Requirements
- Proven track record of significant contribution to strategic planning at both Category and Brand levels.
- Extensive innovation experience, including growth opportunity identification, product development, and performance management.
- Demonstrated ability to develop powerful new product concepts and claims derived from consumer insights and data.
- Experience crafting toolkits and communications anchored in brand equity.
- Proven ability to develop integrated digital campaigns across paid, owned, and earned media.
- Strong commercial acumen with experience in P&L/budget management, pricing, and brand architecture.
- Ability to lead complex projects and manage relationships within a large matrix organization.
Preferred Qualifications
- Strong influential skills with the ability to engage frequently with senior stakeholders.
- Understanding of science and experience in technical development.
- High level of resilience and the ability to drive organizational change.
About the Company
Haleon is a purpose-driven, world-class consumer company dedicated to putting everyday health in the hands of millions. With a trusted portfolio of brands including Sensodyne, Panadol, Advil, and Otrivin, we combine deep human understanding with trusted science to deliver better everyday health with humanity.
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Haleon · Nyon
