Global Data Strategy Lead

Responsibilities

• Drive the development and implementation of advanced data strategies for Amazon using WPP's data assets and technologies
• Lead the execution of global data and technology transformation roadmaps aligned with client business outcomes
• Cultivate trusted advisor relationships with senior client marketing and data leads
• Influence the design and customization of proprietary data and technology solutions like WPP OPEN and Open Intelligence
• Identify opportunities to enrich audience segments through 1/2/3PD partnerships
• Lead, mentor, and develop a high-performing network of data strategy professionals in a matrix organization
• Partner with commercial teams on pricing and proposals for complex data solutions
• Act as an industry thought leader providing guidance on data-driven marketing advancements

Requirements

• Experience designing and deploying data strategies for media and advertising with large multinational brands
• Deep mastery of AdTech and MarTech ecosystems including Data Clean Rooms, DSPs, CDPs, and advanced measurement (MMM, MTA)
• Ability to translate complex technical concepts into clear commercial solutions for C-suite stakeholders
• Proven experience in change management and building consensus across agencies and markets
• Strong leadership experience delivering within large multi-market networked teams

Preferred Qualifications

• Ability to travel frequently on short notice
• Ability to work effectively in a matrix organization

About the Company

WPP is the creative transformation company and WPP Media is its AI-driven media operating unit. Through the OpenDoor partnership, WPP works closely with Amazon to deliver next-level productivity and growth by combining WPP's creative transformation with Amazon's customer centricity.