Gerente de Mercadotecnia

Responsibilities

• Elaborate and analyze results from advertising campaigns to optimize KPIs
• Apply SEO and content best practices to improve portal visibility and tracking
• Manage traditional, digital, mass, and tactical marketing materials for internal and external media channels
• Oversee the correct transmission of materials across various media platforms

Requirements

• Bachelor's degree in Marketing, Advertising, or Communication
• 6 years of professional experience in marketing
• Proven experience working with Media, Social Networks, and Web Portals
• Strong knowledge of On/Off Media and data analysis
• Expertise in SEO, content management, and web technologies
• Intermediate English proficiency
• Ability to travel occasionally

About the Company

Grupo Financiero Banorte is a leading financial institution in Mexico, dedicated to driving transformation and innovation. We value solidarity, respect, loyalty, and responsibility, striving to be the best team in the financial sector while fostering a culture of inclusion and equity.