Founding Marketer

About the Company

Nectar Social is building the AI-native social operating system to enable a new era of commerce. Founded by ex-Meta product and engineering leaders, we have raised over $30M from investors including GV and True Ventures. We work with leading brands like Oura Health, Caraway, and e.l.f. Cosmetics to converge community, conversation, and commerce.

Responsibilities

• Define and evolve Nectar's brand, positioning, and category narrative across all surfaces
• Build and own the content engine, including blog posts, customer stories, and thought leadership
• Drive product marketing for Nectar Agent and future launches, including messaging and packaging
• Partner with founders on PR, analyst relations, and earned media
• Build a high-signal demand generation engine via SEO, email, and paid experiments
• Plan and execute event strategies, including hosted dinners and major industry conferences
• Develop sales enablement materials and competitive narratives
• Establish marketing analytics and attribution reporting

Requirements

• 5+ years of marketing experience at high-growth B2B SaaS or consumer-tech startups
• 1-2 years in an early-stage (Seed or Series A) environment
• Proven track record owning brand, content, demand gen, and product marketing
• Exceptional writing and storytelling skills for complex AI concepts
• Deep understanding of marketing to consumer brands, agencies, or MarTech buyers
• Proficiency with modern AI tools
• High ownership mindset and ability to thrive in ambiguity

Preferred Qualifications

• Experience marketing AI, automation, social, creator, or commerce platforms
• Existing relationships with leaders at consumer brands
• Background in journalism, content strategy, or earned media
• Familiarity with social platforms like Instagram, TikTok, Reddit, and LinkedIn