Forward-Deployed Marketer

About the Company

Shadow is an AI coordination layer providing shared AI memory, centralized agent control, and model orchestration for marketing teams. Built alongside Darkroom, a performance marketing agency with a decade of experience, Shadow codifies real campaign tradecraft into an intelligent system.

Responsibilities

• Design analytical models and metric logic including contribution margin, acquisition truth, cohort LTV, and marginal-return analysis
• Define schemas that encode marketing tradecraft across creative, channel, financial, and customer data
• Ensure accuracy and judgment in metric computation and attribution
• Partner with data engineering and AI teams to build pipelines and wire models into agent skills

Requirements

• Experience running growth at high-growth DTC or omni-channel consumer brands
• Tactical experience managing paid media across Meta, Google, TikTok, email/SMS, and marketplaces
• Proficiency in SQL and Python/notebooks
• Strong statistical reasoning and ability to build metric models from messy data
• Ability to translate marketing intuition into rigorous data structures

Preferred Qualifications

• Familiarity with modern warehouse/analytics stacks like BigQuery and dbt
• Agency or multi-brand background
• Experience building attribution models, forecasting, MMM, or internal analytics dashboards

Benefits

• Competitive salary
• Top-tier health, vision, and dental insurance (US)
• Regular team off-sites
• Regular hack weeks