Field Marketing Manager

Responsibilities

• Plan and execute regional field events and demand generation programs within budget
• Research, plan, and maintain the Snowflake online calendar of physical and virtual events
• Manage end-to-end logistics, event themes, vendor relationships, and sales staffing
• Collaborate with the Alliances organization on strategic sponsorships and partner event execution
• Maintain alignment with sales leaders regarding pre- and post-event communication and promotion strategy
• Evaluate event campaign impact and ROI to forecast future investments
• Manage and maintain the regional field marketing budget
• Set goals and define metrics for each event, including targeted lead flow
• Manage internal communication between sales and marketing teams

Requirements

• Bachelor’s Degree in Marketing, Communications, or a similar field
• Proven success managing field marketing programs for large enterprise sales organizations
• Proficiency with marketing tools such as Marketo, Salesforce, and WordPress
• Proficiency with office productivity applications (Microsoft Office, Google Apps)
• Strong project management, time management, and organizational skills
• Ability to work independently and dedicate a minimum of 40 hours per week
• Must be legally authorized to work in the United States without restriction

About the Company

Snowflake is powering the era of the agentic enterprise, helping organizations reinvent how they work through AI-native thinking and innovative data solutions.