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Posted 3 hours ago
Field Marketing Manager
SiteMinderField Marketing Manager - UKI
Requirements
Field marketing experience, Campaign and event execution, B2B SaaS or tech background, Native English, French fluency (desirable), Marketo or Salesforce knowledge (desirable)
Skills
MarketingB2BSaaS
About the role
About the Company
SiteMinder is the world’s leading open hotel commerce platform, supporting 50,000 hotels in 150+ countries. Since 2006, we have been innovating to help accommodation owners find and book more guests online through our world-leading technology.
Responsibilities
- Lead the development of the country marketing plan to drive new business MQLs and pipeline growth
- Execute regional marketing plans for the UK and adjacent markets to deliver demand generation results
- Plan and deliver localised marketing campaigns including email, webinars, events, and promotions
- Organise and promote regional events such as trade shows, conferences, and seminars
- Partner closely with sales to co-create outbound campaigns and follow-up motions
- Localise and optimise global campaigns in collaboration with performance marketing teams
- Build and maintain relationships with local industry associations and partners for co-marketing opportunities
- Coordinate with global PR to identify and support local media opportunities
- Source and amplify local customer stories and testimonials for sales enablement
Requirements
- Experience in field marketing, campaign, and event execution
- Background in B2B SaaS or tech environment preferred
- Excellent communication and project management skills
- Native level of English
- Fluency in French is desirable
- Experience with Marketo, Salesforce, Google Analytics, or Tableau is desirable
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SiteMinder · London
