Field Marketing Manager

Responsibilities

• Build the local face of Red Bull in Upper Egypt by implementing marketing initiatives across sports, culture, and communications.
• Develop and execute regional marketing plans that align with global and national brand strategies.
• Build and maintain strong local networks with key influencers, opinion leaders, and media outlets.
• Manage the regional marketing budget, identifying cost-saving opportunities and driving efficiencies.
• Source, hire, train, and manage Field Marketing Managers (FMMs) and Student Brand Managers.
• Drive brand relevance through tailored messaging and premium execution of local events and consumer experiences.
• Act as a regional intelligence hub by sharing consumer and competitor insights with the national team.
• Work cross-functionally with sales teams to ensure product availability matches marketing activity.

Requirements

• 3-5 years of marketing experience, ideally within sports, events, or culture marketing.
• Minimum of 3 years of experience in line management, including hiring, training, and motivating teams.
• Proven expertise in budget management and negotiation.
• Strong leadership, planning, and project management skills.
• Excellent communication and networking skills with the ability to build sustainable professional relationships.
• Deep understanding of youth culture, digital trends, and consumer insights.
• Ability to travel 20-30% to support field activities.

About the Company

Red Bull is a global leader in the energy drink category, known for its unique marketing concepts and commitment to giving wiiings to people and ideas. Since 1987, the company has been driven by an entrepreneurial mindset, focusing on meaning, freedom, responsibility, and mastery.