Field Marketing Coordinator

Responsibilities

• Coordinate Factory-sponsored tradeshows, webinars, dinners, executive roundtables, direct mail campaigns, and field events from end-to-end
• Organize team preparation meetings for each event
• Project manage landing pages, registration, email campaigns, timelines, and deadlines
• Source venues for Factory field marketing events
• Integrate with marketing and sales to support territory needs and execute regional and account-based marketing strategies
• Maintain budget tracker for programs
• Assist with creative approaches to marketing programs (live and virtual)
• Manage direct mail sends and tradeshow shipments
• Provide reports on campaign performance and track year-over-year program results
• Collect and upload program lead data and surveys post-program
• Support flagship events like the Agent Native Development Summit

Requirements

• 1-3 years of event planning and/or marketing experience
• Experience ideally at a high-growth SaaS or developer-focused company
• Strong project management, time management, and organizational skills
• Excellent written and verbal communication skills
• Interest in metrics-driven marketing and tracking results against budget
• Ability to travel 30-50% domestically

Preferred Qualifications

• Experience with Salesforce, marketing automation, and AI tools

About the Company

Factory is a high-growth company focused on shaping how new categories are understood and adopted through developer-centric solutions.