Executive GTM Manager for Marketing Solutions

Responsibilities

• Define and execute the GTM strategy for Marketing Services solutions in collaboration with the Commercial team
• Direct commercial teams on the best offers for specific segments and subsegments
• Manage existing client portfolios and prospect new accounts to drive revenue growth
• Lead a team of 10 specialized sales executives
• Validate and present technical scopes of commercial proposals to clients
• Map market needs and propose new business models in conjunction with the Product team
• Manage existing contracts and identify cross-sell and up-sell opportunities

Requirements

• Experience in the full sales cycle, specifically with analytical solutions, customer segmentation models, or marketing platforms
• Proven experience in AdTech, CRM, CDP, or marketing analytical solution companies
• Proficiency with Salesforce for pipeline and portfolio management
• Strong negotiation, influence, and articulation skills
• Ability to discuss challenges with clients in Marketing, CRM, and Sales areas
• Strategic vision and customer focus

About the Company

Serasa Experian is Brazil's leading Datatech, specializing in intelligence solutions for risk and opportunity analysis, focusing on credit, authentication, and fraud prevention journeys.