Enterprise Marketing Manager, Strategic Accounts

About the Company

Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books.

Responsibilities

• Run high-impact named-account campaigns for enterprise opportunities including buying committee research and multi-channel play design
• Execute campaigns across direct mail, gifting, executive engagement, field events, and tailored content
• Measure campaign success through stage progression, meetings booked, opportunity velocity, and closed-won metrics
• Embed in the sales motion by participating in pipeline calls, deal reviews, and account planning
• Productize bespoke marketing efforts into repeatable, scalable motions for the broader team
• Collaborate with the ABM team to route accounts based on deal signals

Requirements

• 3-5+ years of experience in pipeline-influencing marketing (ABM, demand gen, field marketing, or growth marketing)
• Proven track record of campaigns that moved specific named accounts
• Deep comfort working alongside Sales teams in deal-strategy conversations
• Proficiency with Salesforce and intent data tools like 6sense or Demandbase
• Strong creative judgment regarding finance personas (CFO, Controller, VP Finance)
• Hands-on execution skills ranging from reporting to event negotiation
• Proficiency using AI tools like Claude, ChatGPT, and Gong as part of daily workflow

Preferred Qualifications

• Experience marketing specifically to CFOs, Controllers, or finance buyers
• Background in fintech, FP&A tooling, procurement, or B2B Enterprise SaaS
• Experience building an enterprise marketing or ABM program from scratch
• Experience working with partner ecosystems to source marketing plays