EMEA Marketing & Business Development Lead

About the Company

AlixPartners is a global consulting firm specializing in creating, protecting, and restoring corporate value. With around 4,000 employees in 27 offices worldwide, the firm is recognized for its ability to deliver measurable results in critical situations.

Responsibilities

• Develop and implement marketing and business development strategies for the Automotive & Industrials (A&I) sector in EMEA
• Lead and develop the EMEA A&I marketing team
• Build close working relationships with Managing Directors and Partners globally
• Execute A&I-specific marketing plans including content strategy, events (e.g., IAA), and sponsorships
• Ensure a unified "One Firm" brand presence for AlixPartners and Berylls by AlixPartners
• Manage budget planning, control, and reporting for the A&I sector in EMEA
• Oversee PR and media activities as a business development tool
• Utilize management information and KPIs to drive decision-making in collaboration with Finance and Practice Management
• Manage multi-channel campaigns including thought leadership, pitch materials, and social media

Requirements

• At least 10 years of experience in B2B marketing and business development within professional services or consulting
• Comprehensive knowledge of the automotive industry
• Proven track record in supporting client-facing teams to generate revenue
• Experience leading and building high-performing marketing teams
• Experience working within international matrix organizations
• Business fluency in German and English
• Strong communication and leadership skills, including interaction with senior stakeholders
• Proven experience in multi-channel campaign management
• Proficiency in Microsoft Office Suite
• Knowledge of digital platforms and experience with AI tools is desirable