eCommerce Manager

Responsibilities

• Define OnSite and Offsite activity strategies to drive eCommerce growth.
• Ensure correct application of client guidelines and benchmarks for platform planning.
• Coordinate budget control for IB2C with relevant departments.
• Align and plan objectives in collaboration with the client's commercial team.
• Define methodologies for measuring digital activity and obtaining key performance indicators (KPIs).
• Manage and track budgets assigned to retail campaigns.
• Present performance results and insights to clients.
• Develop a Learning Agenda focused on retail trends and best practices.
• Guarantee the correct implementation of digital campaigns within retail platforms.
• Collaborate with the Digital Hub team to maintain excellence across all digital client activities.

Requirements

• Professional degree in Marketing, Advertising, Communication, or Commercial Relations.
• Minimum of 5 years of experience in Digital Marketing or eCommerce.
• Minimum of 3 years of experience in retail (e.g., Walmart, Amazon, Mercado Libre, Soriana, etc.).
• Solid experience in eCommerce data, demand generation, performance marketing, and inventory management.
• Proficiency with ad management and measurement platforms, including DSPs, Adservers, and Social Ad Managers.
• Deep knowledge of measurement and audience tools.
• Familiarity with data management platforms such as CDPs, DMPs, CRMs, GA4, and GTM.
• Intermediate English proficiency.
• Intermediate to advanced proficiency in Excel (pivot tables) and PowerPoint.

Preferred Qualifications

• Certifications in Google, Meta, Amazon, and TikTok.
• Experience with automated ad platforms such as Amazon DSP, DV360, or Google Ads.
• Familiarity with Project Management tools.

About the Company

Dentsu is a global leader in innovation, exploring new ways to reach, engage, and nurture relationships with audiences. We drive a multiplier effect for clients through Integrated Growth Solutions, underpinned by our promise to innovate to impact. We foster a culture of sustainability, fearless transformation, and limitless collaboration.