
Posted a month ago
Director, Strategic Planning
EVERSANA INTOUCHDirector, Strategic Planning
Requirements
8+ years in planning or strategic communications, Pharmaceutical or Healthcare industry experience, Deep understanding of digital channels, Multichannel strategy development, Strong analytical capabilities, Experience in advertising agencies
Skills
Strategic PlanningStrategy
About the role
Responsibilities
- Act as a strategic leader and the voice of the customer for assigned brands
- Partner with account and creative teams to identify business opportunities and crystallize client needs
- Synthesize large quantities of data to extract actionable insights and strategic conclusions
- Develop comprehensive multichannel strategies, including brand strategies and patient/HCP journeys
- Lead internal and client-facing workshops to design and facilitate strategic goals
- Shepherd behavioral insights through all stages of development to creative output
- Guide multi-discipline teams regarding digital, mobile, and social marketing trends
Requirements
- Minimum of 8 years of experience in strategic planning or related communications
- Extensive experience within the Pharmaceutical or Healthcare industry
- Proven track record in developing and delivering digital multichannel strategies
- Deep understanding of digital channels, including CRM and social media
- Strong analytical capabilities and experience in advertising agencies
- Exceptional storytelling and persuasive presentation skills
About the Company
EVERSANA INTOUCH is a global, full-service marketing agency network serving the life sciences industry. As part of a fully integrated commercialization platform, we provide next-generation creative, media, enterprise solutions, and data analytics services to help connect patients and physicians with the tools they need to stay healthy.
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EVERSANA INTOUCH · Chicago
