Director, Planning

Responsibilities

• Develop an advanced understanding of media channels, ecosystems, and planning best practices
• Translate strategic approaches into planning practices for client briefs and pitches
• Oversee campaign management, ensuring high-standard quality control and output
• Build and maintain mid-to-senior level client and agency relationships
• Own planning presentations and lead brainstorm sessions for campaign idea creation
• Provide actionable insights during mid and post-campaign reports to improve optimizations
• Oversee team members, managing workloads and prioritizing resources

Requirements

• Advanced understanding of media market landscapes and trends
• Experience using industry tools and technology (e.g., OS, Architect, Telmar)
• Skilled in stakeholder management and identifying key decision makers
• Proven ability in campaign management and troubleshooting
• Strong storytelling and presentation skills to communicate complex information
• Ability to translate strategic direction into multi-media plans

About the Company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale through the WPP Open agentic marketing platform.