Director of Growth & Product Marketing

Responsibilities

• Oversee, design, and orchestrate the long-term, cross-functional execution of the company's macro Go-To-Market (GTM) strategy.
• Establish and optimize strategic growth frameworks across paid and organic channels to scale customer acquisition and revenue impact.
• Partner with Business Analytics, Finance, and Data teams to define macro metrics such as CAC, LTV, and ROI.
• Serve as the primary strategic bridge to translate sophisticated product capabilities into differentiated value propositions.
• Define global channel strategy and oversee budget allocations, conversion testing frameworks, and funnel performance benchmarks.

Requirements

• 10+ years of professional experience in Product Marketing, Growth Marketing, Enablement, or corporate GTM Strategy.
• 10+ years of experience leading and managing cross-functional operations focused on experimentation and data-driven results.
• Demonstrated experience deploying and optimizing enterprise-level technology tools to track marketing attribution and revenue.
• Bachelor's degree or 4 years of relevant professional experience.

Preferred Qualifications

• Experience in health tech, fintech, or other highly regulated industries.
• Healthcare-related experience including healthcare consulting, operations, or finance.

Benefits

• Competitive base salary ranging from $180,504 - $236,911.
• Comprehensive medical, dental, and vision benefits.
• Unlimited vacation program and paid wellness time.
• Company equity grants and annual performance bonuses.
• 401(k) plan participation and paid parental leave.

About the Company

Oscar is the first health insurance company built around a full stack technology platform and a relentless focus on serving our members. We started Oscar in 2012 to create the kind of health insurance company we would want for ourselves—one that behaves like a doctor in the family.