Director Marketing Academy, End to End Excellence

Responsibilities

• Co-develop and deliver the End-to-End Execution Excellence track, shaping the learning strategy and roadmap for U.S. marketers.
• Translate omnichannel, customer journey, and MarTech workflows into practical curriculum, including role-based journeys, playbooks, and job aids.
• Shape the track’s annual strategic roadmap, priorities, and investment plans to address capability gaps.
• Embed AI expertise into marketer execution enablement by translating priority AI use cases into practical guidance and workflows.
• Accelerate training for Commercial in Command (CoCo) by creating scalable learning journeys and templates for brand adoption.
• Establish OKRs and KPIs to measure adoption and application, using performance signals to iterate the roadmap.
• Partner with other Track Leads to ensure cross-track curriculum cohesion, shared standards, and a consistent learner experience.
• Facilitate live trainings and webinars as a subject matter expert, tailoring content to real-world workflows.

Requirements

• Bachelor’s degree required; advanced degree preferred.
• 8 years of professional experience.
• Demonstrated U.S. marketing expertise with fluency in MarTech applications used to plan, create, and measure omnichannel campaigns.
• Proven experience leading enterprise-scale learning or capability initiatives and influencing senior stakeholders.
• Expertise in omnichannel strategy and customer journey execution.
• Experience with CoCo (Commercial in Command) or scaling similar execution-based ways of working.
• Exceptional communication and leadership skills within a matrixed environment.

Preferred Qualifications

• Experience leading enterprise-scale capability programs, curriculum strategy, or role-based enablement.
• Strong measurement mindset with the ability to use adoption and performance insights to guide strategic decisions.
• Proven ability to lead external partners and influence investment choices to deliver high-quality outcomes at scale.

About the Company

Pfizer is a global leader in healthcare, dedicated to discovering and developing medicines and vaccines that transform patients' lives. Our Marketing Academy is a capability-building ecosystem designed to strengthen marketing excellence through applied learning and shared standards.