
Posted 7 hours ago
Director, Market Access Strategy
AstraZeneca
Requirements
Bachelor’s Degree, 5+ years pharmaceutical or healthcare industry experience, 3 years commercial experience, Knowledge of US market access landscape
Skills
Marketing
About the role
Responsibilities
- Develop and deploy brand and therapeutic area focused marketing campaigns for the U.S. Respiratory Biologics portfolio, including FASENRA and Tozorakimab.
- Lead the development and management of the US managed care marketing plan in collaboration with access strategy leads.
- Create and refine access-related, customer-facing marketing materials, payer value narratives, and field tools.
- Manage the payer marketing budget, agency partners, and external vendors.
- Evaluate and implement omni-channel marketing campaigns to supplement traditional access marketing.
- Partner with Insights, Analytics & Forecasting (IA&F) to conduct market research and build data-driven customer value narratives.
- Collaborate with cross-functional teams including HEOR, clinical, brand marketing, and account teams to shape value messages.
- Engage field teams to collect feedback on reimbursement challenges and account insights to optimize marketing materials.
Requirements
- Bachelor’s Degree.
- 5+ years of experience in pharmaceutical, healthcare, scientific, clinical, or related industry.
- At least 3 years of commercial experience.
- Strong understanding of the US market access landscape and the legal/regulatory environment for the pharmaceutical industry.
Preferred Qualifications
- Advanced Degree in Business, Marketing, or Science.
- Demonstrated experience developing U.S. marketing materials.
- Experience with Respiratory Biologics or other Biologics.
- Experience in launch management and marketing.
- Ability to understand the business models and decision drivers of U.S. commercial and government payers.
- Strong financial acumen and ability to work effectively in a highly matrixed environment.
Benefits
- Competitive annual base pay.
- Short-term incentive bonus opportunities.
- Eligibility for equity-based long-term incentive programs.
- Qualified retirement program (401(k) plan).
- Comprehensive health benefits including medical, prescription drug, dental, and vision coverage.
- Paid vacation, holidays, and leaves.
About the Company
AstraZeneca is a forward-thinking BioPharmaceutical company focused on the potential of science to address unmet medical needs. We turn ideas into life-changing medicines by working together to make the impossible a reality.
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Get started — it's freeDirector, Market Access Strategy
AstraZeneca · Wilmington
