Director, Growth Marketing

Responsibilities

• Oversee annual media budgets of $5M–$50M across Meta, TikTok, and Google
• Lead client relationships and communication, including regular meetings and QBRs
• Develop cohesive growth strategies with creative at the center of the paid ads program
• Translate creative performance data into actionable strategy for clients, creative teams, and media buyers
• Proactively identify optimizations to improve media efficiency and scalability, including funnel strategy, signal quality, offer testing, and measurement
• Partner with forward-deployed creatives and media buyers to turn insights into high-performing content and scaled spend

Requirements

• 4–10 years of paid media experience
• Deep expertise in Meta
• Experience managing accounts with seven-figure annual media budgets
• Strong presentation skills and ability to craft compelling decks
• Strong analytical skills and comfort connecting performance data to strategic recommendations

Preferred Qualifications

• Agency and/or consumer app experience
• Deep understanding of mobile advertising, including SKAN, AEM, and MMPs

Benefits

• Competitive base salary of $130k–$175k
• Competitive bonus structure with OTE of $200k+
• Company-paid health, dental, and vision insurance
• $300/month commuter benefit
• Annual team offsites

About the Company

NewForm is the creative intelligence company. We help category disruptors scale paid ads by turning creative into a measurable, repeatable growth system, overseeing $100M+ per year in paid media spend.