
Posted 7 hours ago
Director, Digital Partnerships
VersantDirector, Digital Partnerships
Requirements
Bachelor's degree in marketing, communications, or related field, 7–10+ years experience in digital media, streaming, CTV, FAST, or OTT, Proven success managing creative or marketing partnerships, Experience with CTV platforms and OEM environments, Knowledge of AVOD and programmatic advertising
Skills
Digital Marketing
About the role
Responsibilities
- Lead partner marketing workflows and own recurring creative and content marketing meetings with major CTV and app distribution partners (Roku, LG, FireTV, Samsung).
- Manage day-to-day relationships with CTV and FAST partners as the primary creative services contact for co-marketing and platform placements.
- Coordinate the development and delivery of creative assets, metadata, promotional copy, and platform-specific marketing materials.
- Partner with product, technical, marketing, and legal teams to ensure smooth creative workflows during channel launches and content refreshes.
- Execute partner marketing strategies to drive engagement and platform visibility.
- Use analytics and partner insights to optimize creative strategies and identify new promotional opportunities.
- Track developments in CTV, OTT, and FAST to maintain a competitive edge in platform storytelling.
Requirements
- Bachelor's degree in marketing, communications, media studies, design, or a related field.
- 7–10+ years of experience in digital media, creative services, streaming, CTV, FAST, or OTT environments.
- Proven success managing creative or marketing partnerships with major platforms or publishers.
- Strong understanding of CTV platforms, OEM environments, app stores, and device-level marketing surfaces.
- Knowledge of AVOD, programmatic advertising, and creative considerations for revenue-driven environments.
- Demonstrated ability to collaborate across creative, product, and technical teams.
About the Company
VERSANT (Nasdaq: VSNT) is an industry-changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates across four core markets: political news and opinion, business news and personal finance, golf, and sports and genre entertainment through iconic brands including CNBC, USA Network, Golf Channel, E!, and SYFY.
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Versant · Atlanta
