Director, Brand Experience

Responsibilities

• Oversee the planning of all media campaigns across channels for specific clients
• Lead day-to-day client interactions and build long-term senior-level relationships
• Develop and deliver brand strategies, points of view, and audience plans
• Provide vision, direction, and management to team members to ensure alignment with agency goals
• Collaborate with analytics and research teams to apply data-driven takeaways to media investments
• Identify new revenue growth opportunities and lead business case development
• Maintain in-depth knowledge of media industry trends and upstream brand initiatives

Requirements

• 8+ years of media planning experience
• Previous experience in a management or leadership role
• Proven ability to strategically plan campaigns from audience determination through implementation
• Strong proficiency in analytics to inform and validate media strategy
• Experience managing paid media portfolios for large-scale brands
• Excellent communication, visual storytelling, and relationship-building skills

Benefits

• Medical, dental, and vision coverage
• 401K retirement planning
• Parental and family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off

About the Company

Publicis Collective is a full-service media agency within Publicis Groupe. We connect media, data, technology, and teams to drive measurable business performance and transformation for our clients.