Digital & Social Platforms Specialist

Responsibilities

• Manage and maintain website and social media platforms
• Oversee website updates, UX, content management, and performance optimization
• Own and execute social media content calendar and publishing
• Plan, execute, and optimize paid media and performance marketing campaigns
• Monitor digital performance metrics and prepare reports
• Ensure lead capture and integration into CRM systems
• Collaborate with sales teams to improve lead quality and conversion rates
• Coordinate with internal teams and external agencies
• Ensure consistent brand messaging across all digital channels
• Support content distribution and campaign execution across platforms

Requirements

• 5–7 years of experience in digital marketing, social media, or performance marketing
• Hands-on experience in website management and CMS platforms
• Proven experience in paid media and performance marketing campaign execution
• Experience in CRM lead integration and sales funnel management
• Mandatory experience in a Real Estate company
• Strong understanding of digital analytics and reporting
• Experience managing social media strategy and content calendars
• Experience working with agencies and cross-functional teams