Digital Sales Strategist

Responsibilities

• Prospect for new revenue opportunities using client and category insights
• Create custom, solutions-driven digital campaigns across broadcast, digital, and streaming (OTT) platforms
• Upsell current clients by engaging them with the full product line of offerings
• Partner with Account Managers to ensure exceptional customer service and contract fulfillment
• Manage day-to-day activity, pipeline, and forecasts using Matrix and station CRM
• Provide clear direction to the Account Management team for successful campaign execution
• Represent the media group professionally at community events and local businesses

Requirements

• 0-1 years of digital marketing sales support, inside, or outside sales experience
• Strong knowledge of digital sales and marketing, specifically OTT and targeted display
• Proficiency in Microsoft Office programs
• Experience or knowledge of Salesforce or other CRM software
• Google AdWords and Interactive Advertising Bureau (IAB) certifications are highly desirable
• Strong communication and presentation skills for both internal and external stakeholders
• Demonstrated organizational skills and the ability to multi-task in a fast-paced environment

Benefits

• Comprehensive medical, dental, and eye care coverage
• 401(k) program with company match up to 4%
• Access to virtual doctor appointments via Teladoc
• Mental health support through annual therapy sessions with Spring Health
• Generous Paid Time Off (PTO) and nine paid holidays per year

About the Company

TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing trusted local news and services. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television.