Digital Media Specialist (SEO)

About the Company

Forthea is an award-winning digital marketing agency that improves lead generation for clients by focusing on superior data analytics and creative executions that produce measurable results. Founded in 2006, the agency maintains its U.S. corporate headquarters in Houston.

Responsibilities

• Conduct keyword research and selection for SEO projects based on client needs
• Analyze website architecture and document changes required for SEO
• Monitor clients’ SEO results and manage projects to ensure continued high rankings
• Provide ongoing support of all SEO initiatives including reporting, analysis and optimization recommendations
• Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates
• Optimize landing pages for conversion and performance improvement
• Serve as liaison with SEO Vendor Tool contacts

Requirements

• 1-3 years of SEO experience
• Good writing and verbal communication skills
• Strong analytic skills with the ability to relate results to client business objectives
• Proficiency in managing projects, multi-tasking, and organizing workloads
• Proficiency with search engine interfaces and tracking tools (analytics)
• Thorough grounding in technical SEO, SEO Content, and/or Promotions/Linking