Digital Media Specialist

Responsibilities

• Execute media plans aligned with client target audiences
• Craft digital ads to meet business objectives and social media strategies
• Manage the digital advertising process from planning to campaign conclusion
• Implement media plans and proposals for various brands
• Launch and monitor social advertising campaigns via Facebook, Instagram Ads Manager, and Google Ads
• Optimize campaigns per platform to meet KPIs at lowest cost
• Prepare paid advertising performance reports and track ad spend and conversions
• Conduct user research to understand customer needs and behaviors
• Stay updated on industry trends, innovations, and platform certifications

Requirements

• Bachelor’s Degree in Digital Marketing, Advertising, Media Communication, or a relevant field
• 2 to 4 years of experience as a digital marketer, media planner, or media coordinator
• Professional experience in a media agency, creative agency, or marketing department

About the Company

Intouch creative agency is a pioneering digital agency established in 1997. We are creative digital craft makers dedicated to providing solutions-oriented services that help brands shine in an evolving digital landscape.