Digital Marketing Specialist

Responsibilities

• Develop and implement digital marketing campaigns across social media, email, SEO, and paid advertising
• Create and manage engaging content for the website, blog, and social media platforms
• Monitor and analyze campaign performance using analytics tools
• Optimize website content and user experience to improve conversion rates
• Track and report on key digital marketing metrics
• Manage relationships with external vendors and agencies

Requirements

• Prior experience in digital marketing
• Strong knowledge of digital marketing channels and techniques
• Proficiency in digital marketing tools and platforms
• Experience with web analytics tools and SEO best practices
• Excellent written and verbal communication skills
• Strong analytical and problem-solving skills

Preferred Qualifications

• Knowledge of graphic design and video editing