Developer Marketing Lead

About the Company

OpenAI is an AI research and deployment company committed to ensuring that artificial general intelligence benefits all of humanity. We push the boundaries of AI capabilities while prioritizing safety, responsible deployment, and human needs.

Responsibilities

• Lead APAC developer marketing strategy across priority markets, audiences, channels, and product moments.
• Build programs that improve developer awareness, education, product understanding, adoption, and advocacy.
• Translate global developer launches and narratives into regionally resonant activation plans.
• Partner with Developer Relations and technical stakeholders to ensure programs are credible and grounded in builder needs.
• Develop repeatable regional plays across content, technical education, developer events, hackathons, and community moments.
• Support startup marketing initiatives where startup and developer audiences overlap.
• Establish clear operating rhythms, prioritization, measurement, and feedback loops with global and regional partners.
• Bring APAC developer insight and market nuance into global planning.

Requirements

• 10+ years of experience in developer marketing, technical marketing, or product marketing for developer products.
• Proven track record building credible marketing programs for developer audiences.
• Experience leading regional or multi-market programs across launches, education, content, and events.
• Strong cross-functional experience with Developer Relations, Product, and Growth teams.
• Ability to work across strategic planning and hands-on execution in fast-moving environments.
• Strong communication and stakeholder management skills.

Preferred Qualifications

• Experience with AI, APIs, developer platforms, or cloud tooling.
• Familiarity with APAC developer communities, technical events, and startup ecosystems.
• Experience working across developer and startup audience overlap.