Data & Analytics Consultant

About the Company

Incubeta is a digital marketing agency with a focus on technology, data, and people. As Google’s most experienced EMEA Sales Partner, we help advertisers, agencies, and publishers get the most from digital through ad tech infrastructure, data management, and media management.

Responsibilities

• Lead the promotion of Data/Analytics Marketing maturity frameworks to clients
• Ensure the quality of deliverables including analysis and presentations
• Oversee operational and technical implementation with junior profiles or data engineers
• Ensure data quality and accuracy across projects
• Guide clients in optimizing website conversion through analysis of online media purchasing
• Provide industry-specific data analysis for sectors such as travel, telco, retail, and financial services

Requirements

• 2-3 years of experience in digital analytics projects
• Expertise in Google Analytics (Universal Analytics and GA4) and Google Analytics 360
• Proven expertise in online acquisition channels (SEO, SEM, display, social, etc.)
• Fluent in Spanish and good knowledge of business English
• Strong understanding of the Southern European online advertising industry and programmatic landscape
• Experience designing solutions with ETL, TMS, and Web Analytics tools
• Advanced project management skills

Preferred Qualifications

• Ability to code in SQL, JavaScript, or Python
• Knowledge of Google Cloud
• Proficiency in Portuguese or Italian