Customer Engagement Manager, Vaccines

Responsibilities

• Lead the implementation of customer-centric engagement strategies to enhance satisfaction and loyalty within the vaccines sector.
• Develop detailed customer personas and map comprehensive customer journeys to identify key engagement touchpoints.
• Design and execute strategic omni-channel engagement plans, ensuring personalized content and consistent messaging across all platforms.
• Conduct channel assessments and develop detailed call plans to optimize go-to-market effectiveness.
• Drive launch excellence by collaborating with MCO Brand Managers to develop local integrated launch roadmaps and governance.
• Utilize data, AI, and digital tools to analyze customer insights and optimize the end-to-end customer experience.
• Collaborate cross-functionally with salesforce, medical, and regulatory teams using Agile methodologies.

Requirements

• 5+ years of progressive experience in brand management.
• Proven experience in customer engagement or relationship management, preferably in the pharmaceutical or vaccine industry.
• Demonstrated track record in leading digital transformation projects involving AI and data analytics.
• Experience managing projects using Agile methodologies (e.g., Scrum, Lean Start-up).
• Bachelor's degree in Marketing, Business Administration, or a related field.
• Fluency in English with strong communication skills.
• Deep understanding of the pharmaceutical regulatory environment and HCP customer journeys.

Preferred Qualifications

• Knowledge of innovative methodologies such as Design Thinking and Nudge theory.
• Proficiency with digital engagement tools and AI applications for customer insights.

Benefits

• Opportunity to work in a high-impact vaccines business focused on improving public health.
• Exposure to innovative customer engagement models in a global and regional environment.
• Comprehensive rewards package and health and wellbeing benefits.
• Career development opportunities through internal promotions and international moves.

About the Company

Sanofi is a global healthcare leader dedicated to transforming science into life-changing medicines. Our vaccines division works to protect hundreds of millions of people worldwide through cutting-edge science, including mRNA technology and AI-driven insights. We foster a culture of innovation, diversity, and excellence to meet the world's most pressing health challenges.