Customer Analytics Leader

Responsibilities

• Analyze transactional customer data and sales KPIs with high granularity
• Identify trends and evaluate responses to marketing campaigns
• Correlate purchase history with campaign exposure and sales frequency
• Ensure data quality and GDPR compliance for enterprise usability
• Prepare customer segmentations based on qualitative and quantitative elements
• Define customer behaviors by analyzing KPIs such as frequency and average invoice
• Collaborate with Data Engineers for customer-level data enrichment
• Provide analytical support for commercial initiatives and roadmap preparation
• Prepare reports and dashboards regarding customer trends and churn risk

Requirements

• Master's degree in Economics or STEM disciplines
• 3 years of experience in similar roles within complex environments
• Proficiency in Microsoft Office (Excel and PowerPoint)
• Experience with Business Intelligence tools
• Proficiency in reporting and visualization tools (Microstrategy, QlikView, QlikSense)
• Strong SQL programming skills
• Good level of English

About the Company

METRO is an international leader in wholesale for the HoReCa sector, specializing in serving the needs of hotels, restaurants, and catering, as well as independent retailers.