Creative Lead, Growth

About the Company

Bree is a consumer finance platform that brings better, faster, and cheaper financial services to over half the Canadian population who live paycheck to paycheck. We were part of Y Combinator in 2021 and are growing at a double-digit monthly rate.

Responsibilities

• Own the weekly creative pipeline end-to-end and manage a team of creative strategists, editors, and designers
• Partner with Media Buyers to turn performance data into creative direction
• Build and scale the creator and influencer engine
• Design and refine systems for briefing, tracking, and feedback loops
• Set the direction for creative testing and approve key outputs
• Build tight feedback loops between performance and production to identify winning patterns

Requirements

• 2+ years of experience in performance creative, paid social, or content roles
• Proven ability to impact metrics like CTR, CPA, or conversion rate
• Strong instincts for paid social hooks and concepts
• Ability to turn performance data (Meta, TikTok, Motion) into actionable decisions
• Systems-thinking mindset to build repeatable processes
• Operator mentality with extreme ownership

Preferred Qualifications

• Background in UGC, content creation, or performance marketing
• Experience managing creative teams or creator partnerships