Creative Director, Performance Marketing

About the Company

Owner is an AI-native system that helps local business owners, starting with restaurants, succeed by automating their websites, online ordering, CRM, and POS. The company has generated tens of millions in revenue and processed over a billion dollars in online orders.

Responsibilities

• Produce and direct creative across all paid marketing surfaces including Meta, YouTube, CTV, lifecycle, and CRO
• Own the P&L impact of ad campaigns and partner across teams to ensure customer journey coherence
• Shape the expression of Owner’s brand across channels to ensure consistent quality
• Build and own the creative testing framework, including writing hooks, scripts, concepts, and briefs
• Oversee the QC process for in-house and contractor creatives
• Establish an organic-to-paid creative pipeline to identify and adapt top performers
• Work with the growth team on performance analytics to iterate on best performers

Requirements

• 5+ years of experience in creative direction for performance marketing
• Demonstrated portfolio of performance creative across Meta, YouTube, CTV, and lifecycle
• Data fluency to translate campaign performance data into creative direction
• Experience building creative testing frameworks and production pipelines at scale
• Comfort with full-funnel creative including ads, landing pages, email, and CRO
• Bias for clear systems and documentation
• Active use of AI-enabled tools, automation, and workflows

Benefits

• Estimated base salary range of $190K-$200K USD
• Generous pre-IPO equity package
• Comprehensive health coverage
• Remote-first workplace
• Unlimited PTO