Copywriter

Responsibilities

• Develop and maintain the brand tone of voice across global and local markets
• Write engaging product copy for e-commerce product detail pages
• Support innovation teams with product naming, concept development, and positioning
• Create compelling copy for CRM communications and integrated marketing campaigns
• Collaborate with marketing, innovation, and digital teams to deliver cohesive messaging
• Use AI tools to enhance and streamline content creation and editing processes
• Manage multiple fast-paced projects across beauty, fashion, and home categories

Requirements

• At least 3 years of copywriting experience (in-house, agency, or freelance)
• Strong ability to develop and maintain a distinctive brand tone of voice
• Excellent storytelling skills across both short- and long-form content
• Proven experience in product storytelling, naming, and claims writing
• Understanding of consumer journeys and omnichannel content strategies
• Strong command of English with high attention to detail
• Ability to translate marketing briefs into clear, compelling creative outputs

Preferred Qualifications

• Interest or previous experience in the beauty industry
• Familiarity with AI tools for content creation

Benefits

• Comprehensive benefits package
• Wellness resources and work-life balance support
• Inclusive and diverse work culture

About the Company

Avon is a global beauty leader with a 135-year history of putting purpose, people, and relationships at the heart of everything they do. We are committed to generating a positive environmental, economic, and social impact while providing inclusive beauty that is accessible to everyone.