Coordinator, Digital Marketing & Commercial Partnerships

About the Company

Reservoir is an independent music company based in New York City and with offices in Los Angeles, Nashville, Toronto, London, Abu Dhabi, and Mumbai. It is the first female-founded and led publicly traded independent music company in the U.S., representing over 150,000 copyrights and 36,000 master recordings.

Responsibilities

• Manage release pitching details and assets in Airtable, including feature.fm links and marketing summaries
• Pitch releases in DSP forms and backends across US-based projects
• Develop relationships with DSP and editorial contacts
• Administer US label-credit advertising campaigns on TikTok and Spotify
• Support label-owned playlist ecosystems and streaming growth strategies
• Support digital marketing strategies including paid media, creator marketing, and D2F initiatives
• Create and edit content for marketing campaigns, including banners, videos, and social media cutdowns
• Prepare weekly streaming summaries and digital performance reports
• Act as the first point of contact for go-to-market best practices for partner labels
• Support quarterly planning for catalog, frontline, and anniversary projects

Requirements

• Bachelor's degree
• Familiarity with CRM, project management, and email marketing platforms (Airtable, HubSpot, Mailchimp)
• Proficiency with content creation tools like Canva and Adobe Creative Suite
• Strong understanding of social media marketing and fan engagement (TikTok, YouTube, Reddit, Snapchat)
• Working knowledge of digital advertising fundamentals
• Proficiency in Microsoft Office and Google Workspace
• Excellent communication and stakeholder management skills
• Passion for music and the digital music ecosystem