Coordinador Performance Comercial & Gestion Leads

Responsibilities

• Design and execute digital acquisition, sales, and service strategies across various digital channels to increase customer capture, conversion, and loyalty.
• Manage digital demand generation through marketing campaigns, digital media, and commercial partners to maximize lead volume and quality.
• Define and supervise commercial management models and lead conversion processes in coordination with operational areas to ensure profitability and sales targets.
• Identify and implement new business opportunities, strategic alliances, and commercial models to expand revenue generation capabilities.
• Monitor and optimize commercial performance indicators, customer experience, operational efficiency, and ROI to ensure continuous improvement.

Requirements

• Bachelor's degree in a relevant field.
• 5-6 years of combined professional experience.
• 2 years of experience in operational leadership or team coordination.
• 3+ years of experience in managing sales channels, assisted sales, or post-sales processes.
• 2 years of experience in Commercial and Operational Back Office.
• 3 years of experience in Contact Center and Call Center management.
• 2 years of experience in vendor management and SLA/KPI management.

Preferred Qualifications

• Advanced knowledge of Lead Commercial Management and conversion models.
• Advanced expertise in Telemarketing operations and commercial KPI management.
• Advanced skills in Digital Marketing, Performance, and Commercial Analytics.
• Intermediate experience in Business Development and Commercial Partner Management.
• Intermediate understanding of commission models, profitability, and commercial planning.

About the Company

Telefónica is a leading global telecommunications company dedicated to providing innovative digital solutions and connectivity services to millions of customers worldwide.