Content Associate

Responsibilities

• Update and publish onsite content including banners, category pages, product highlights, and campaign pages using Strapi and Magento CMS.
• Execute dynamic content changes to support Growth campaigns, A/B tests, experiments, and personalization journeys.
• Work closely with Growth, Design, Product, and Marketing teams to implement content for marketing campaigns and user journeys.
• Manage and upload creative assets across website and app platforms.
• Create structured pages, forms, and feedback screens while ensuring responsiveness and usability across devices.
• Perform thorough QA checks on all CMS updates, validating links, assets, tracking behaviors, and form functionality before go-live.

Requirements

• Proven experience working with CMS platforms (Strapi and/or Magento preferred).
• Strong attention to detail with a QA-first mindset.
• Ability to collaborate effectively with cross-functional teams including Design, Product, and Marketing.
• Strong communication skills and high level of task ownership.

Preferred Qualifications

• Basic understanding of HTML/CSS for making minor content adjustments.
• Experience working with personalization tools such as CleverTap or Dynamic Yield.
• Ability to convert simple prototypes into CMS-based layouts.
• Experience supporting event-tracking documentation and personalization setup.

About the Company

Mumzworld is the leading digital commerce platform for mothers and families in the GCC region. Trusted by millions, we are the region’s go-to destination for baby, mother, and child essentials. We are currently building the region’s most ambitious Super App for families, integrating e-commerce, pharmacy, healthcare, and education.