Consulting Strategist, AEO/GEO

About the Company

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results.

Responsibilities

• Develop comprehensive optimization strategies tailored for conversational AI (RAG) and cultural opportunities
• Perform entity research to build topical authority within AI knowledge graphs
• Use behavioral data and quantitative surveys to identify high-value target audiences and map user intent
• Conduct social listening and content audits to capture real-time conversational patterns on platforms like TikTok and Reddit
• Partner with Social Strategy and Creative teams to turn data analysis into actionable creative briefs
• Assist in developing and implementing AI-assisted organic search workflows
• Collaborate with SEO, Analytics, and Paid Media teams to track brand visibility and sentiment within AI search results

Requirements

• 2–5 years of hands-on digital marketing experience in SEO, Content Strategy, or Social Strategy
• Deep understanding of how LLMs, vector search, and AI answer engines source and cite data
• Proven track record of treating social platforms as search ecosystems
• Proficiency with Google Search Console, GA4, Ahrefs, Semrush, and Screaming Frog
• Exceptional communication skills with experience delivering strategy decks to internal and external stakeholders