Chargé de mission Etudes Marketing et Développement Commercial

About the Company

Cityz Media is a major player in outdoor communication in France, specializing in paper and digital advertising displays across urban and rural environments.

Responsibilities

• Support the Studies and Data service by helping manage operational tools for advertising impact studies (sales and image) in collaboration with partner institutes
• Assist in monitoring study schedules and the implementation of research fields
• Help prepare questionnaires and gather necessary files for field implementation
• Support the Senior Studies Officer in the pre-analysis of post-test image results
• Assist in conducting ad-hoc studies and insights regarding customer knowledge, consumption trends, and media complementarity
• Support the development of new sales channels by helping manage lead generation project tracking tools
• Contribute to the evolution of the C Ma Pub sales platform
• Participate in monitoring the partnership with AdInTime
• Help create communication tools for ultra-local clients and partners
• Formalize performance tracking reports for management

Requirements

• Currently pursuing a Master's degree (Bac +4/5) from a business school or equivalent
• Specialization in Marketing or Studies preferred
• Strong interest in the media and communication industry
• Rigorous with strong analytical and synthesis skills
• Commercial mindset and customer service orientation
• Proficiency in Microsoft Office (Excel, Word, PowerPoint)