Category Manager BL CV ASEAN

Responsibilities

• Define and execute regional category strategies in line with global guidelines and brand positioning.
• Drive portfolio performance across sales, margin, volume, mix, and pricing.
• Develop growth targets and battle plans for key customers in collaboration with sales leaders.
• Act as the voice of the ASEAN market to define product specifications and customer segment positioning.
• Transform market and customer requirements into profitable portfolio opportunities supported by business cases.
• Lead pricing strategy, including NPI price recommendations, yearly adjustments, and promotional setups.
• Coordinate benchmarking activities against competitors to support product positioning.
• Serve as a category expert internally and externally, supporting sales teams and customer meetings.

Requirements

• Bachelor’s degree in Business, Engineering, or a related field.
• 3–7 years of experience in product management.
• Advanced proficiency in MS Excel.
• Familiarity with Cognos, SAP, and Salesforce.
• Business-fluent English communication skills.
• Strong strategic and analytical skills with a customer-oriented mindset.
• Excellent negotiation, influencing, and relationship management capabilities.

Preferred Qualifications

• Experience within the automotive industry.
• Knowledge of ZF products, structures, and processes (specifically GD-PEP).

About the Company

ZF is a global leader in technology, shaping the future of mobility through smart, sustainable, and safe systems. We offer a diverse and inclusive environment where employees can accelerate their careers through international challenges and cross-border collaboration.