Campaign Developer

Responsibilities

• Hand-code HTML files optimized for email and perform responsive/fluid conversions from Photoshop documents
• Integrate email content into various platforms for campaign deployment, ensuring compliance with CAN-SPAM requirements
• Troubleshoot HTML/text mailings, dynamic content personalization, and URL issues
• Conduct thorough quality assurance checks to ensure all mailings meet client expectations and brand consistency
• Coordinate with account teams and clients to fulfill content creation and change requests
• Integrate third-party solutions such as Liveclicker, LiveIntent, or Movable Ink into email content
• Create and modify static landing pages as needed
• Identify opportunities for coding efficiencies through the use of templates and wireframes

Requirements

• Bachelor's degree (BTECH) or Master's degree (MBA)
• 1–4 years of experience in email or web development
• Advanced knowledge of HTML and CSS specifically for email optimization
• Intermediate knowledge of responsive and fluid coding techniques
• Basic knowledge of XML
• Excellent attention to detail and strong communication skills

About the Company

Zeta Global is a NYSE-listed data-powered marketing technology company that combines a massive proprietary data set with Artificial Intelligence to unlock consumer intent and personalize experiences. Our Zeta Marketing Platform powers end-to-end marketing programs for some of the world's leading brands across email, display, social, search, and mobile channels.