Buyer, Paid Social Media

Responsibilities

• Oversee paid social media tactical planning, execution, and reporting
• Implement social initiatives across Meta, Twitter, TikTok, LinkedIn, Pinterest, and Snapchat
• Analyze campaign performance using data-driven insights to optimize ROI
• Manage and allocate campaign budgets effectively
• Prepare and present comprehensive performance reports to clients
• Collaborate with media planning and buying teams to ensure integrated strategies
• Train team members on paid social media tactics

Requirements

• 1.5 - 2+ years of advertising or media agency experience
• Proficiency in Meta Ads Manager, LinkedIn Campaign Manager, TikTok, Pinterest, and X Ads
• Strong analytical skills for data-driven decision making
• Excellent communication and presentation skills
• Strong organizational skills and ability to manage tight deadlines

Benefits

• Hybrid work flexibility
• Open/Flexible PTO
• Sponsored healthcare and mental health support
• 401k with company match
• Paid sabbatical at significant milestones
• Generous paid parental leave
• Tuition reimbursement and learning programs
• Cell phone and tech reimbursement
• Student loan payment plan

About the Company

Crossmedia is a global media independent and one of the largest minority-owned full-service media planning & buying agencies in the nation. We focus on creating innovative connections between brands and people through transparency, reason, and logic.