Business Development Manager

Responsibilities

• Prepare proposals, pitches, and launch new business initiatives to support the Intellectual Property practice group.
• Develop and implement business development and marketing plans for assigned practice groups and lawyers.
• Maintain accurate and current marketing materials, including experience lists, descriptions, and collateral.
• Manage submissions for legal directories, awards, and league tables.
• Coordinate practice group meetings and identify cross-selling opportunities.
• Plan and oversee events, CLEs, sponsorships, and other targeted marketing activities.
• Conduct research on industry trends, prospective clients, and competitor activities to recommend actionable strategies.
• Partner on PR, communications, and digital marketing initiatives to strategically position practice groups.
• Manage and oversee business development budgets and marketing resources.

Requirements

• Bachelor's degree, with an emphasis in marketing or business preferred.
• At least six years of experience in business development or marketing within a law firm or comparable professional services organization.
• Minimum of three years of experience specifically supporting IP lawyers and professionals.
• Proven experience supporting growth and client acquisition.
• Strong project management skills with the ability to prioritize tasks under pressure.
• Excellent writing and editing skills, with the ability to translate complex legal topics into plain English.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint) and internet research.
• Strong interpersonal skills and the ability to work effectively within a team environment.

Benefits

• Comprehensive medical, prescription drug, and dental/vision coverage.
• Firm-paid basic life, AD&D, short-term, and long-term disability insurance.
• 401(k) plan with pre-tax, Roth, and after-tax contribution options.
• Paid Time Off (PTO), paid holidays, and parental leave.
• Access to an Employee Assistance Program (EAP) and behavioral health services.
• Eligibility for a discretionary bonus.

About the Company

McCarter & English, LLP is a leading law firm with a highly regarded Intellectual Property practice group. Recognized by Chambers USA, our IP team of over 100 lawyers and patent professionals combines technical and scientific acumen with legal expertise to deliver comprehensive solutions for our clients' inventions, brands, and original works.