Business Development Manager

Responsibilities

• Own and evolve the travel trade and incentive strategy to identify new growth opportunities
• Drive incremental revenue by targeting high-value partners including DMCs, incentive agencies, and corporate travel planners
• Manage and grow a portfolio of strategic travel trade accounts through structured account plans
• Take full commercial ownership of segment performance, including forecasting, pipeline reporting, and revenue optimization
• Lead commercial negotiations with key partners to deliver long-term value and protect premium positioning
• Represent the business at trade shows, sales missions, and industry events to build brand visibility
• Collaborate with cross-functional teams to influence product development, pricing, and packaging

Requirements

• Minimum of 5 years of experience in Business Development Management, Account Direction, or Senior Sales
• Proven experience within the travel trade, MICE (with a strong incentive focus), or tourism sectors
• Demonstrated track record of winning new business and growing strategic accounts to drive measurable revenue
• Existing industry network and market relationships to rapidly generate a sales pipeline
• Experience working with intermediary partners such as DMCs, incentive agencies, tour operators, or corporate travel planners
• Strong commercial, negotiation, and strategic thinking skills

About the Company

Diageo is the world’s leading premium drinks company, with over 200 brands sold in more than 180 countries. Our Scotland Brand Homes offer world-class visitor experiences, including Johnnie Walker Princes Street and iconic distilleries like Talisker and Lagavulin. We are dedicated to celebrating life, every day, everywhere, through craftsmanship, heritage, and innovation.