Business Development Director

Responsibilities

• Take ownership of critical brand categories and growth workstreams within the strategic partnership with Procter & Gamble.
• Develop and execute advertising strategies to support brand business goals and requirements.
• Partner with client programmatic, media, analytics, and brand teams to deepen senior relationships.
• Provide thought leadership in shaping media buying strategies by aligning platform capabilities with marketing objectives.
• Contribute to commercial strategy and Joint Business Plan execution across CTV, identity, retail media, and measurement.
• Build proactive recommendations for channel expansion, new brand entries, and net-new lines of business.
• Collaborate with internal teams including client services, trading, and technical account management to deliver on client objectives.

Requirements

• Proven track record of delivering results and building senior-level relationships at scale.
• Experience in a consultative sales role at a DSP or within an online advertising environment.
• Experience cultivating relationships with major brands or holding-company agencies.
• Experience working with or for CPG clients (P&G experience is a strong plus).
• Strong communication, organization, and strategic problem-solving skills.
• Ability to navigate complex stakeholder maps across media, purchasing, and analytics teams.

About the Company

The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising. Our technology helps advertisers reach the right audiences across the open internet—from streaming TV and podcasts to mobile apps and news. We are driven to make advertising more transparent, effective, and responsible to support trusted journalism and quality entertainment worldwide.