Brand Marketing Manager

Responsibilities

• Create compelling narratives that illustrate The Trade Desk’s value for brands and agencies
• Develop and execute go-to-market strategies for clients, with a focus on automotive and entertainment categories
• Build strong relationships with commercial stakeholders, including Business Development and Client Services
• Collaborate with cross-functional teams such as Research, Digital, Events, Social, Creative, and PR to roll out integrated 360-degree campaigns
• Lead content development for thought leadership initiatives, including reports and speaking opportunities
• Track marketing performance through key KPIs to optimize ongoing efforts
• Support the execution of key tentpole events, conferences, and industry sponsorships

Requirements

• 5–10 years of progressive business or marketing experience
• 5+ years of experience in brand marketing or integrated marketing
• Foundational knowledge of the ad tech landscape
• Experience with end-to-end event execution and managing advertising conferences
• Proven experience in executive-facing roles with the ability to influence senior stakeholders
• Proficiency with productivity and sales tracking tools, specifically Asana and Salesforce
• Strong strategic storytelling and project management skills

Preferred Qualifications

• Fundamental knowledge of the Automotive or Entertainment industries

About the Company

The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising. Our technology helps advertisers reach the right audiences across the open internet—from streaming TV and podcasts to mobile apps and news. We are dedicated to making advertising more transparent, effective, and responsible to support trusted journalism and quality entertainment worldwide.