Brand Executive at AlEn - ScoutJobs - The AI-curated global job board
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Posted 3 days ago

Brand Executive

AlEnEjecutivo de Marca

Requirements

Degree in Marketing, Business, or related field, 2+ years experience in FMCG marketing, Understanding of KPIs, branding, and P&L, Market research and budget management knowledge, Proficiency in Excel and Nielsen/Kantar/ISCAM, Intermediate to advanced English

Skills

MarketingExcelProject Management

About the role

Responsibilities

  • Ensure the execution of marketing plans for assigned brands
  • Analyze market information using Nielsen, Kantar, and ISCAM
  • Generate actions to improve understanding of markets, consumers, categories, channels, and competition
  • Produce financial reports for assigned brands
  • Monitor and follow up on sales objective fulfillment
  • Control consumer investment budgets
  • Manage projects related to brand integration into the business

Requirements

  • Degree in Marketing, Business, or a related field
  • At least 2 years of marketing experience in the FMCG (Fast-Moving Consumer Goods) industry
  • Strong understanding of market and sales KPIs, branding, and P&L
  • Knowledge of market research, communication campaigns, and brand budget management
  • Proficiency in Excel and Nielsen / KANTAR / ISCAM tools
  • Intermediate to advanced English proficiency
  • Experience in project management or innovation is desirable

Benefits

  • Competitive compensation
  • Benefits superior to those required by law
  • Continuous learning and professional development opportunities
  • Collaborative, open, and agile work environment

About the Company

AlEn is a proudly Mexican company with over 75 years of experience transforming homes and communities with innovative cleaning solutions. With a presence in Mexico, the United States, Central America, and the Caribbean, our iconic brands are present in 97% of Mexican households. Our purpose is to build a cleaner and more sustainable world.

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Brand Executive

AlEn · Monterrey

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