Brand Designer

About the Company

FLORA is building the first creative operating system: an infinite canvas designed for the generative computing paradigm. Backed by tier-one investors like a16z and Redpoint, the platform is used by world-class creative powerhouses including Pentagram, Lionsgate, and Nike.

Responsibilities

• Collaborate with marketing and product design on visual expression across product, social, campaigns, and live events
• Design scalable brand systems and individual brand artifacts
• Translate product functionality into compelling visual language
• Create work using the FLORA canvas and generative tools
• Move between strategic thinking and hands-on execution
• Set the creative bar for external partners and the broader team
• Define visual representation for product features in launches and tutorials

Requirements

• Portfolio demonstrating conceptual sharpness and high-level craft
• Fluency in typography, composition, color, and visual hierarchy
• Experience with motion design, 3D, and complex animation
• Strong understanding of internet culture
• Ability to simplify complex ideas
• Experience in both agency and in-house environments
• Genuine curiosity about AI and its impact on creative work

Preferred Qualifications

• Experience with generative AI tools and prompting
• Experience designing for creative tools or technically sophisticated software