Brand Ambassador

Responsibilities

• Act as a brand expert, providing product education and training to internal stakeholders, media influencers, and key opinion leaders.
• Conduct professional tastings and guest shifts to support brand positioning and consumer trial.
• Design and implement industry-leading education and training programs for the bartender community to drive brand preference.
• Manage public relations by attending brand launches and sponsored events to recruit and convert target consumers.
• Maintain an active and relevant social media presence to amplify brand messages and generate awareness.
• Support Brand Managers by monitoring competitor activity, researching market trends, and reporting best practices.

Requirements

• Minimum of 3 years of experience in the spirits industry, hospitality, or marketing/trade marketing departments.
• Proven experience in bartending and mixology.
• Strong public speaking and presentation skills.
• Solid knowledge of spirits and professional tasting skills.
• Experience in event logistics and public relations.
• Fluency in English for professional communication.

About the Company

Pernod Ricard is a worldwide leader in the spirits and champagne industry, managing a prestigious portfolio of premium brands including Absolut, Chivas Regal, Jameson, and Martell. Our mission is to ensure long-term brand growth while empowering our employees to be ambassadors of a purposeful, inclusive, and responsible culture of authentic conviviality.