Associate Strategist

Responsibilities

• Contribute to cross-discipline social media teams spanning PR, direct marketing, and advertising
• Conduct online research and social media monitoring using listening tools
• Develop social media strategies and participate in social content creation
• Execute campaigns involving content, community management, and influencer outreach
• Measure campaign effectiveness and report on monthly social strategy performance
• Analyze data to provide actionable insights using analytics tools
• Manage day-to-day client relationships and project workflows

Requirements

• Bachelor's degree or equivalent
• 1-2 years of experience in an advertising or PR agency
• Native fluency in Cantonese and English (reading and writing)
• Strong critical and creative thinking skills
• Ability to manage multiple projects simultaneously in a fast-paced environment
• Deep understanding of current social platforms, specifically Facebook and Instagram
• Passion for social media and digital marketing trends

Preferred Qualifications

• Mandarin language skills
• Video production and editing skills
• Business development experience

About the Company

Ogilvy, part of WPP, is a global creative agency that creates impact for brands through iconic, culture-changing ideas. With over 120 offices in nearly 90 countries, Ogilvy specializes in advertising, public relations, relationship design, consulting, and health capabilities.