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Posted a day ago
Associate Director/Director, Long Term Care Marketing
Axsome TherapeuticsAssociate Director/Director, Long Term Care Marketing (Alzheimer's Disease Agitation)
Requirements
BA or BS degree, 8-10 years pharmaceutical industry experience, 6+ years marketing experience, LTC marketing content experience, On-site presence in NYC
Skills
Marketing
About the role
Responsibilities
- Develop and execute strategy and tactics for the launch of Alzheimer’s Disease Agitation in key channels such as LTC
- Develop and execute both personal and non-personal promotion tactical plans in line with brand strategies
- Collaborate cross-functionally with Market Access, Regional Marketing, Patient Marketing, Sales, and Data & Market Analytics
- Lead Legal, Regulatory, and Medical review of all channel-specific materials
- Lead strategy for national society interactions and congress meetings by channel
- Collaborate with external creative, digital, media, and P2P agencies
- Identify appropriate measurements and ROI to evaluate effectiveness of channel promotion initiatives
- Manage timelines and budgets in accordance with brand plan
Requirements
- BA or BS degree, advanced degree preferred
- 8-10 years of experience in the pharmaceutical industry
- Minimum of 6 years in marketing
- Experience leading the development and creation of LTC marketing content
- Ability to work on-site in New York City (Monday, Tuesday, and Thursday)
Preferred Qualifications
- CNS disease experience
- Pharmaceutical launch experience
- Strong digital marketing aptitude
- Strong project and process management skills
About the Company
Axsome Therapeutics is a biopharmaceutical company leading a new era in the treatment of central nervous system (CNS) conditions, focusing on novel mechanisms of action to improve patient outcomes in neuroscience.
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Axsome Therapeutics · New York
